# HubSpot AEO: the tool at a glance

German title: HubSpot AEO: Das Werkzeug im Überblick

> According to the vendor page (beta, as of 24 Oct 2026), HubSpot AEO is software that tracks a brand's visibility and sentiment in ChatGPT, Gemini and Perplexity. Listed are 25 prompts free, then USD 50 per month.

## Facts

- **Status:** Beta
- **Systems:** ChatGPT, Gemini, Perplexity
- **Price:** 25 prompts free, then USD 50/month

## Vendor page statements

- Name: answer engine optimization software, status beta.
- Tracks brand visibility and sentiment in ChatGPT, Gemini and Perplexity, competitor share and sources.
- 25 prompts “for free”, no credit card required; then USD 50 per month (45 when paid annually); each brand needs its own instance.
- Prompts are the main input; HubSpot suggests prompts based on company, competitors and industry. A HubSpot CMS is not required.

## Classification

This is a product description based on vendor statements, not an assessment. The accuracy of the measurements was not checked. Prices and features may change.

## Sources

- HubSpot: Answer Engine Optimization Software (Produktseite) (primary source)

Checked on: 24 October 2026.

## Questions

### How long is the trial?

The page checked states no trial length, but 25 free prompts.

### Do I need a HubSpot CMS?

According to the vendor page, no.

### How accurate are the measurements?

That was not checked.

## Related

- [AEO tracking: metrics, tools and limits](https://munichmedia.com/reports/aeo-tracking-kpis.md)

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